immortals 2 relativity 'Immortals' rules Friday box office; 'Jack & Jill' actually lures some moviegoersThe Henry Cavill-fronted “Immortals,” another CGI and rippling abs-laden take on Greek mythology, scored the biggest take at Friday’s (Nov. 11) box office, logging $15 million in ticket sales, according to Box Office Mojo.

“Immortals” stands poised to win the weekend since the next closest competitor, Adam Sandler’s “Jack and Jill” followed with $9.8 million in ticket sales — far behind, but definitely more than expected considering the film’s universal panning by critics.

Also making a bow this weekend, Leonardo DiCaprio’s aged-up portrayal of CIA director J. Edgar Hoover in “J. Edgar” opened with just $4.2 million in ticket sales. Brett Ratner’s homophobic comments got him axed from his Oscar-producing gig, but his action comedy “Tower Heist” hauled in $5 million in box office receipts in its second week of release.

“Puss in Boots,” the animated kid-centric flick, also remained strong — bringing in $9 million for DreamWorks.

Posted by:Liz Kelly Nelson