portia de rossi ellen degeneres gi Ellen DeGeneres to debut J.C. Penney ads during OscarsComedian and talk show host Ellen DeGeneres has announced that five commercials of her new spokesperson gig for J.C. Penney will premiere during Sunday’s (Feb. 26) Academy Awards telecast on ABC.

The ads have been controversial since their announcement because the One Million Moms organization has demanded J.C. Penney fire Ellen as their spokeswoman because Ellen is gay. You can show your support for Ellen at the GLAAD website or by tweeting your support with the hashtag #StandUpForEllen.

J.C. Penney has stood by their choice to hire Ellen. Michael Francis, J.C. Penney President, says, “We share the fundamental values as Ellen. At J.C. Penney, we couldn’t think of a better partner to help us put the fun back into the retail experience.”

You can also check out Ellen’s response to the One Million Mom’s protest here, which was pretty awesome. And if you’re an Ellen fan, don’t forget to vote for her as TV’s Most Crushworthy News/Talk Show host.

The 84th Annual Academy Awards air Sunday, Feb. 26 at 7 p.m. ET on ABC.

Posted by:Andrea Reiher

TV critic by way of law school, Andrea Reiher enjoys everything from highbrow drama to clever comedy to the best reality TV has to offer. Her TV heroes include CJ Cregg, Spencer Hastings, Diane Lockhart, Juliet O'Hara and Buffy Summers. TV words to live by: "I'm a slayer, ask me how."