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When the cast of “Mad Men” — which returns to TV on Sunday, March 25 — stopped by NBC’s “Today” for a chit-chat with Matt Lauer on Monday, it was kind of inevitable that the conversation get stupid. Or, rather, would turn to the subject of Jon Hamm’s recent comments that Kim Kardashian is a kind of poster girl for a society in which “stupidity is being celebrated” and “being a f***ing idiot is a valuable commodity.”

Hamm defended his comments, which Kardashian has since called “careless,” saying, “I don’t think they were careless; I think they were accurate.”

“It’s a part of our culture that I certainly don’t identify with, and I don’t really understand the appeal of it other than in a sort of car crash sensibility, and it’s not something that I partake in or enjoy, but it is what it is, and here we are,” he added.

And castmate Vincent Kartheiser — who plays the pompous Pete Campbell on “Mad Men” — backed Hamm up.

“I agree,” said Kartheiser. “He said it very eloquently. I agree with everything he said. I think our society enjoys to turn on the television and see someone who’s maybe awful and they can say, ‘Maybe I’m not as terrible as that person.’ “

And somewhere, Don Draper draped a Scotch-encumbered arm over a couch back and smiled because — stupid or not — his product is getting free airtime.

Posted by:Liz Kelly Nelson