who do you think you are 320 TV Ratings: CBS edges out NBC FridayFast National ratings for Friday, March 5, 2010

Although the Olympics have ended on NBC, the network still maintained decent numbers Friday night, giving first-place finisher CBS a run for its ratings money. NBC’s “Who Do You Think You Are?” did well enough in its debut, but still couldn’t surpass CBS’ procedurals.

CBS averaged 7.79 million viewers and a 4.9 rating/ 9 share in primetime, just ahead of NBC’s 7.1 million and 4.7/9. Third place went to ABC, which drew 5.8 million and a 3.9/7, followed by FOX 3.6 million, 2.1/4 and The CW with 1.4 million, 0.9/2.

CBS and NBC tied in the adult demo with a 1.7 rating apiece for the night, followed by ABC, 1.4, FOX, 1.2, and The CW, 0.2.

Friday hour by hour:

8 p.m.

“Ghost Whisperer” (7.4 million, 4.7/9)
NBC: “Who Do You Think You Are?” (6.9 million viewers, 4.6/8 households)
ABC: “Supernanny” (4.4 million, 2.9/5)
FOX: “House” rerun (3.7 million, 2.3/4)
The CW: “Smallville” rerun (1.5 million, 0.9/2)

18-49 leader:
“Ghost Whisperer” (1.7)

9 p.m.

CBS: “Medium” (7.9 million, 4.9/9)
NBC: “Dateline NBC” (6.6 million, 4.4/8)
ABC: “20/20” (6.3 million, 4.2/7)
FOX: “Kitchen Nightmares” rerun (3.5 million, 2.0/4)
The CW: “Smallville” rerun (1.2 million, 0.8/1)

18-49 leader:
“Medium” (1.8)

10 p.m.

CBS: “Numb3rs” (8.1 million, 5.0/9)
NBC: “Dateline NBC” (7.7 million, 5.2/9)
ABC: “20/20” (6.7 million, 4.5/8)

18-49 leader: “Dateline NBC” (1.9)

Ratings information includes live and same-day DVR viewing. All numbers are preliminary and subject to change. Source: The Nielsen Company.

More ratings at Zap2it: Daily, weekly and cable

Photo credit: NBC

Posted by:Hanh Nguyen