After 20 years, “Pokemon” — the card trading game, video game series, cartoon and franchise of animated movies — is possibly more popular than it’s ever been. How popular, you wonder?
For the first time ever, “Pokemon” is getting its very own Super Bowl commercial. The one-minute spots, which is tied to the 20th anniversary celebration of “Pokemon,” is epic in scale.
Set in several locations around the world, it stresses the importance of training yourself to get better, faster, smarter and tougher in life. Naturally, it’s all in an effort to make you a better Pokemon” player.
“I can do that,” each person featured in the commercial says, before finally settling on a father and his son. “You could do that,” the man tells the boy, who has his very own Pikachu. To do that though, he’s going to have to “catch ’em all.”
It may still be early in Super Bowl commercial season, but between this and Bud Light’s tease featuring Amy Schumer and Seth Rogen, 2016 is shaping up to be a good one.